Cash Flow Fight Club

E19: Secrets of Successful High Ticket Sales with Keeley Hubbard

Learn how mastering the art of selling can be a life-changing skill for success. In this episode, Keeley Hubbard shares valuable insights into how to turn strangers into repeat investors through sales mastery and developing a championship mindset. A passionate sales coach who has a super impressive track record of amassing over $800 million in revenue and 17 years of experience in sales and executive leadership, Keeley talks about leaving corporate burnout to pursue entrepreneurship and real estate.
Listen to this episode as she discusses overcoming limiting beliefs and resistance through daily habits like journaling and affirmations.  Learn tips for taking action in the face of obstacles and cultivating a growth mindset through small wins. 
Here are some power takeaways from today’s conversation:
00:00
03:25 - Keeley’s career background
07:01 - Techniques to push you through imposter syndrome
08:26 - The concept of “stacking” your wins
11:25 - Finding joy and success in business
19:08 - Rising above your roles and your failures
25:47 - Charging based on your worth
31:24 - Ways to overcome resistance and building a champion mindset
41:48 - Enhancing creativity through unplugging and time-blocking
 
Episode Highlights:
[07:01] The Concept of Stacking Your Wins
The concept of stacking your wins is a powerful mindset shift that can propel individuals towards success. It's about nurturing the belief in yourself and your ability to win, which then drives the actions needed to achieve your goals. This strategy involves celebrating even the small victories along your journey, thereby building a track record of success that strengthens your self-confidence and perseverance. This approach aligns with teachings from thought leaders like Dan Sullivan and Tony Robbins, who emphasize the role of belief and confidence in personal growth. Adopting this technique can involve simple practices, such as daily reflections on your achievements, no matter how small they may seem. This helps cultivate an attitude of accomplishment and progress, as opposed to focusing solely on unmet goals or challenges ahead.
[11:25] Finding Joy and Success in Business
In the relentless pursuit of success, one can easily lose sight of the joy inherent in the journey, transforming it into a never-ending chase that feels unfulfilling. It's unnecessary to build another prison where you're shackled by your own goals and mindset. But you can still achieve more by doing less and still make an impact on others. 
[19:08] The Arena of Life: Separating Role Performance from Self-Worth
Many people, when faced with failure in their various roles - be it as a business owner, parent, coach, or spiritual guide - tend to internalize these setbacks and label themselves as failures. This self-attached label can trigger a downward spiral, as our lives are composed of numerous roles, and the performance in each should not define our self-worth. It's crucial to understand that failing in a role does not equate to personal failure. For example, if one experiences failure as a business partner, it doesn't tarnish their worth as an individual. Maintaining a self-perception of always being a '10', irrespective of role performance, can significantly enhance resilience and readiness for future ventures.
[25:47] Charging Based on Your Worth
Often, the biggest obstacle people face is not their skill set or knowledge, but rather the self-doubt that resides within their minds. This issue is particularly prevalent in sales and among business owners, especially women. The tendency is to undervalue oneself and charge based on what is believed others are willing to pay, rather than acknowledging personal worth. It's crucial to understand that there's a reason for the price you set, and it should reflect your worth, not others' perceived willingness to pay.
Resources Mentioned:
www.keeleyhubbard.com

E18: How to “Cash In” in Hard Times: Cash Dispensers (ATMs) vs Distressed Asset Funds

Get ready to dive into the world of alternative investments with Bronson Hill and Patrick Grimes. In today's show, Bronson takes us through the exciting journey of his ATM fund investment, highlighting consistent monthly cash flow, tax benefits from depreciation, and stellar overall returns. Meanwhile, Patrick unveils the details of his Recessionary Acquisitions Fund, where distressed assets are acquired at discounted prices for cash, with quick turnaround times and projected annual returns of 30-40%. Join us as we explore the risks and advantages of each investment, including essential needs, flexibility to exit, and downside protection. 
Finally, find out why Bronson's fund earns the spotlight for its ability to harness the time value of money, delivering upfront returns through monthly distributions. Sit back, relax, and let's deep-dive into these intriguing investment opportunities!
Here are some power takeaways from today’s conversation:
[02:46] - Bronson and Patrick’s background 
[10:32] - Patrick’s recessionary acquisitions strategy
[19:50] - Bronson’s ATM fund
[26:33] - The ATM fund’s minimum investment, ROI
[40:54] - Diversifying retirement account funds
[44:32] - The benefits of checkbook control accounts
[48:52] - Risks in ATM funds
 
Episode Highlights:
[10:32] Patrick’s Recessionary Acquisition Strategy
The recessionary acquisitions strategy involves capitalizing on buying opportunities during economic downturns, specifically, buying distressed properties from owners needing quick exits, closing within 14 days of due diligence. Properties are bought all-cash at a discount, often 20-30% below market value. This approach focuses on making immediate returns on the acquisition, allowing for compounding growth by reinvesting and acquiring additional assets. Through tax advantage exchanges and strategic selling, one asset can be transformed into two, and further multiplied. As we approach 2025, with an expected increase in distressed operators, taking action and purchasing quickly becomes crucial for long-term financial success. This strategy minimizes risk by calculating returns precisely and allows for flexibility in case of unfavorable market conditions.
[19:50] Bronson’s ATM Fund: Consistent Cash Flow
The ATM Fund offers investors the opportunity to diversify their investment across a portfolio of over 25,000 ATMs across 12+ states. With a minimum investment of $52,000 (which may increase to $100,000), investors can expect consistent monthly cash flow, known as a "preferred return," starting from around the fourth month of investment. The fund has a proven track record of never missing a monthly payment in its 11-year history, providing reliability to investors. Individual investments have a duration of seven years and offer attractive returns of approximately 1.8 times the equity multiple, with an 11% cash-on-cash return and a 19% internal rate of return (IRR) when factoring in early distributions. Moreover, the fund provides strong tax benefits through high depreciation of 80% in the first year, offsetting gains for investors. Despite the COVID-19 pandemic, the ATM industry has demonstrated steady growth of around 4% annually, making it a resilient investment option.
Resources Mentioned:
www.flippingdirt.us
 
Patrick Grimes:
www.passiveinvestingmastery.com 
Book: www.passiveinvestingmastery.com/book  (referral: Cash Flow Fight Club podcast)
Patrick’s article on Forbes.com: Recessionary Acquisitions: Investing For The Upside Of Downturns
 
Bronson Hill: 
www.bronsonequity.com 
Book: Fire Yourself

E17: Helping Entrepreneurs Burn Bright, Not Burn Out: Chris Schwagerl

Are you looking to take your mindset and performance to the next level? In today’s episode, real estate investor Chris Schwagerl shares his insights on developing a champion mindset. Chris discusses his journey from social worker to financial freedom through real estate investing. He emphasizes the importance of defining what "enough" means for you and letting go of limiting beliefs from your past.
Here are some power takeaways from today’s conversation:
[02:19] - Creating wealth on a social work wage
[09:22] - How the book Rich Dad Poor Dad saved his life
[13:45] - The payment for being an entrepreneur
[16:47] - The three phases in the helping/service industry
[26:56] - The power of mentorship
[30:49] - The key factors of success
[38:23] - Chris’ mission with Infinite Skies
 
Episode Highlights:
[13:45] The Payment for Being an Entrepreneur
While this personal growth is rewarding, it also comes with its challenges. Entrepreneurs must constantly improve themselves and may experience more stress and isolation than other careers. However, according to Chris, this constant personal development is the price entrepreneurs pay for the rewards and freedoms of being their own boss.
[16:47] The Three Phases In The Helping/Service Industry
Chris talks about the three phases that people in helping or service industries like social workers, doctors, nurses, and therapists often go through:
Phase one is being purely passionate about the work and not concerned about pay. Just wanting to help people and make an impact.
Phase two is when people become managers of others doing the actual jobs they originally wanted to do themselves. They take on more administrative tasks and responsibilities to earn a more livable wage.
Phase three is when people either leave the industry altogether to pursue higher paying work, or they stay but become jaded, hostile, and no longer able to properly serve their clients and community.
According to Chris, his goal through real estate investing and the work he does is to help people avoid moving from phase two to phase three - to allow them to stay passionate about their helping roles while also attaining adequate pay and financial security.
[31:30] The Key Factors of Success
Grit and determination. He notes how you can often tell who will succeed based on those who are raring to go and knocking down any obstacles without playing the victim.
Not being afraid of failure. Successful people see failures and setbacks as learning opportunities rather than something to fear.
Defining what "enough" means for themselves. Setting clear goals based on personal fulfillment rather than constantly comparing to others.
Letting go of limiting beliefs and messages absorbed from childhood that no longer serve them. Successful people are willing to challenge old mindsets.
Constant personal development and growth. Entrepreneurship provides ongoing lessons that force people out of their comfort zones.
Surrounding yourself with complementary skills. No one person can do it all, so successful entrepreneurs build teams to cover different strengths.
Resources Mentioned:
Chris Schwagerl, LICSW | LinkedIn
Chris online at Chris Connects
Rich Dad Poor Dad
 

E16: How to Transform Your Life with Michelle Kimbro

Are you looking for ways to improve your business processes and take your organization to the next level? Then you won't want to miss this episode featuring Michelle Kimbro, a Lean Six Sigma Master Black Belt and business coach with over 25 years of healthcare leadership experience. In this episode, Michelle shares her insights and experiences on mindset mastery, high performance habits, and organizational culture. She also discusses the lean operating system, empowering frontline staff, innovation through failure, and much more. 
Here are some power takeaways from today’s conversation:
[01:31] - Michelle’s transition from corporate to consulting 
[07:32] - The importance of passion and mentorship in entrepreneurship
[13:16] - Overcoming regret and saying yes to opportunities
[18:54] - The different mindset of entrepreneurs and corporate executives
[21:14] - The lean operating system 
[29:01] - Work-life balance and productivity tips
[34:03] - Managing distractions and optimizing work hours for productivity
[46:45] - Embracing failure as an opportunity for innovation
 
Episode Highlights:
[07:32] The Importance of Passion and Mentorship in Entrepreneurship
Passion is a key driver in starting a successful business, according to an experienced entrepreneur. It's important to focus on what you enjoy doing, as starting a business in something you dislike can quickly turn into a job that you hate. Along with passion, having the necessary skill set is also crucial. Seeking out successful individuals in your industry and learning from them through mentorship and coaching is a great way to develop your skills and knowledge. By being open to learning and absorbing everything you can about your desired business, you can increase your chances of success.
[13:16] Overcoming Regret and Embracing Opportunities
Regret can be a powerful force in the mind, according to a business owner. For Michelle, the fear of looking back on her life with regret was a bigger motivator than the fear of failure. To combat this, she took the advice of a friend who encouraged her to say "yes" to every opportunity that came her way. Whether it was a small coffee meeting or appearing on a podcast, she believed that every opportunity had the potential to lead to something great. By being open to new experiences and possibilities, you can overcome your fears and move beyond the barriers holding you back. 
[21:14] The Lean Operating System and Trusting Frontline Staff
Implementing a lean operating system requires leaders to trust their frontline staff, a difficult pill for some to swallow. However, employees are a company's biggest asset, as they work directly with the issues and often develop workarounds for existing problems. By providing staff with tools, coaching, and methodology, they can improve the organization as a whole by identifying and fixing problems at the source. This approach empowers employees to take ownership of their work and encourages innovation and continuous improvement. Through trusting and supporting frontline staff, leaders can foster a culture of collaboration and growth, leading to greater success for the company in the long run.
[46:45] Embracing Failure as an Opportunity for Innovation
Failure is a learning opportunity. In a society where failure is often stigmatized, reframe failure with the mindset of "What can I learn?" or "What's the inherent lesson?" By embracing failure, entrepreneurs can drive innovation and ultimately reach their goals. As an entrepreneur herself, Michelle constantly tests and experiments with different approaches and changes, analyzing the results to determine what works and what doesn't. Through this iterative process, she is able to innovate and stay ahead of the competition.
Resources Mentioned:
https://michellekimbro.com 

E15: Car Wash vs. Laundry Facility Investments: Sam & Rob Are Fighting Dirty!

In this episode, we explore two asset classes primed for impressive returns – laundry facilities vs. carwash. Discover the minimum investment required, projected returns, and the tax benefits that come with these investments. Joining today’s matchup are Sam Wilson, a licensed Realtor with expertise in laundry facilities, and Rob Wolfe, CEO of Wolf Strategic Partners, who brings a wealth of knowledge in maximizing investment returns from the carwash business model. Get ready for insights, rivalry, and a quest for victory! 
Here are some power takeaways from today’s conversation:
[04:04] - Rob and Sam’s respective backgrounds
[06:59] - How to invest in laundry facilities
[10:09] - How to get double-digit ROI with laundromats
[16:21] - The best way to invest in car washes
[26:25] - Car washes from the ground-up through operations
[30:00] - Laundromat business strategies and innovations
[36:56] - Financing options for laundromat businesses
[40:13] - Business strategy and risk management for both asset classes
 
Episode Highlights:
[06:59] The Laundry Facility Investment Fund
Sam explained that investing in individual laundromats through single-asset syndications is not financially viable due to the high setup costs involved. Instead, they have introduced an investment fund model with the goal of raising $10 million to acquire 20-25 laundry facilities in a specific region. This approach allows for economies of scale in areas such as staffing, marketing, and supply costs. By pooling multiple stores into one fund, they can offer a minimum investment of $50,000 to accredited investors, while also improving diversification and reducing competition risks. 
- Minimum Investment: $50,000 into a $10 million fund- Projected Returns: 11-14% cash-on-cash, 16-20% IRR over 8 years- Tax Benefits: Large upfront depreciation on equipment purchases can provide substantial tax write-offs
[16:21] Understanding the Car Wash Business Model
Rob explains that there are three main types of car wash facilities: self-serve bays, in-bay automatics, and express tunnels. Self-serve bays allow customers to wash their own cars using their own supplies, while in-bay automatics provide a wash by rotating equipment around the stationary vehicle. However, Rob invests in express tunnels, where cars queue up and are loaded onto a conveyor belt or track for a thorough cleaning using friction, chemicals, and high-pressure water. This model offers a quick wash time of just 3 minutes on average, preventing long wait times that can discourage customers. 
- Minimum Investment: $50,000 for a single-asset syndication- Projected Returns: 17-18% IRR, over 50% cash-on-cash returns initially- Tax Benefits: Significant depreciation available, especially on tunnel equipment. Investors can expect a 40%+ tax write-off in year 1 on a $50k investment.
[40:13] Business Strategy and Risk Management
Laundry Facilities 
Focus on modernizing customer experience with clean, safe stores offering value-added services like delivery/drop-off
Launch investment fund to aggregate multiple properties for economies of scale and strategic portfolio growth
Main risks are security issues due to cash-heavy business and potential competition
Car Wash 
Invest exclusively in high-volume express tunnel models for optimal throughput and customer experience
Leverage prime commercial real estate locations for maximum vehicle access and visibility
Mitigate competition risk through thorough due diligence on surrounding sites
Potential add-on services like pet washing to increase customer spend per visit
Build in-house management team to directly oversee brand consistency and operations
Resources Explored
Rob Wolfe:Wolfe Strategic PartnersPodcast: Car Wash Capitalist | a podcast by Rob Wolfe (podbean.com)Car Wash Investing: Cowabunga Car Wash Follow Rob on LinkedIn: Rob Wolfe | LinkedIn 
Sam Wilson:Bricken Investment Group Podcast: How to Scale Commercial Real Estate on Apple Podcasts Laundry Investment portfolio: Bricken InvestmentsFollow Sam on LinkedIn: Sam Wilson | LinkedIn  

E14: How to Achieve Lifestyle Freedom: Try Life On with Maurice Philogene

Are you looking for inspiration to live life on your own terms and break free of the traditional 9-5 lifestyle? Maurice Philogene joins the Champion’s Corner to share his inspiring story of forging his own path in life. He discusses how early experiences traveling abroad as a teenager sparked his desire for adventure and led him to pursue multiple careers simultaneously. Maurice shares how he was able to work corporate jobs while also investing in real estate, allowing him the financial freedom to travel the world. He offers valuable insights on developing a mindset of continual learning and personal growth. Maurice also provides tips on how he is now able to coach others thanks to his diverse experiences living an extraordinary life of his own design.
Here are some power takeaways from today’s conversation:
[03:45] - Maurice’s entrepreneurial journey
[11:39] - A career should be your purpose or purposeful
[15:09] - Chasing personal success
[17:47] - The pursuit of growth through continuous learning
[21:00] - Coaching and finding your community
[24:20] - Investing in mentorship and coaching
 
Episode Highlights:
[11:39] Purposeful Careers: Building for Personal Success
A career should be driven by purpose or be purposeful itself. When your career aligns with your purpose, like my journey as a police officer, it brings fulfillment and joy because you are doing what you love. However, if your current job lacks that sense of purpose, it becomes crucial to use your paychecks wisely. Take those earnings and invest them in something that resonates with you, whether it's nurturing relationships, gaining valuable experiences, or investing in assets like real estate or dividend stocks. By using your paychecks purposefully, you can build something meaningful for yourself. It's essential to have a perspective that goes beyond the societal notion of success, which often revolves around titles like executive VP, CEO, or partner. Instead, focus on creating a path that aligns with your true aspirations and values.
[15:09] Chasing Personal Success: Maurice's Unconventional Journey
In 2021, Maurice made a bold decision to leave his job when he realized that he hadn't received a promotion since 2013. Contrary to societal expectations, he consistently turned down partner roles, preferring a good salary and staying off management's radar. This confused many, but Maurice was resolute in his pursuit of personal success, which meant prioritizing experiences and building relationships over titles and responsibilities.
Maurice's experience serves as a powerful reminder that success should be defined individually, not by others' standards. By courageously carving his own path, he prioritized what truly mattered to him, leaving behind the conventional notions of success.
[17:47] The Pursuit of Growth: Maurice's Journey of Continuous Learning
Maurice believes in surrounding himself with extraordinary individuals who inspire and challenge him, emphasizing that it's not about financial success but rather their drive to make a difference through initiatives and philanthropy. He has a deep-rooted desire to constantly be in a state of learning, rejecting the notion of reaching the pinnacle of knowledge on a mountaintop. For Maurice, stagnation is a problem. Instead, he actively seeks out unfamiliar situations that push him beyond his comfort zone, where he can embrace the unknown and embark on a journey of continuous growth and discovery.
Resources Mentioned:
www.thequattroway.com Maurice Philogene | Try Life On

E13: A Contest of Condo Investments: Office Conversion vs. Ground-Up

In this episode of the Cash Flow Fight Club podcast, Aaron Yassin and John Laine go head to head in a coast-to-coast real estate battle royale. Aaron pitches his ground-up condominium development model in New York City, while John shares his strategy of converting vacant offices into much-needed Tacoma, Washington housing through condo conversions. Who will be crowned the Cashflow Champion? Tune in to find out which model offers the most compelling risk/return profile for passive real estate investors!
Here are some power takeaways from today’s conversation:
[04:00] - Aaron’s real estate background
[09:00] - John’s real estate background
[13:14] - Investing considerations for office-to condo conversions
[23:42] - Investing considerations for ground-up condo construction
[39:56] - Real estate development risks and opportunities
[44:59] - Real estate investment risks and potential returns
 
Episode Highlights:
[13:14] Investment Considerations for Office-to-Condo Model
The office-to-condo model is an investment strategy where office buildings are converted into residential condominiums. This approach allows developers to capitalize on the growing demand for urban housing and repurpose underutilized office spaces. Here are some key points about the office-to-condo model:
Minimum Investment: The minimum investment for the office-to-condo model is typically around $100,000. This investment amount may vary depending on the specific project and location.
Accredited Investors: Developers usually prefer to work with accredited investors for such projects. Accredited investors are individuals or entities that meet certain financial criteria and are deemed to have a higher level of sophistication and understanding of investment risks.
Return on Investment: With the office-to-condo model, investors can expect a return of their capital within approximately 30 months. This timeline may vary based on project specifics.
Long-Term Cash Flow: One of the advantages of the office-to-condo model is the potential for a steady stream of cash flow over the long term. By acting as a "bank," developers can create a second mortgage income stream, doubling their profits. This cash flow can last for up to 30 years or as long as the investor holds the mortgage.
[23:42] Investment Considerations for Ground-Up Condominium Construction Model
The Ground-Up Condominium Construction model is a real estate investment strategy that involves constructing condominium buildings from scratch. Here are some key points about this model:
Higher Projected Returns: The Ground-Up Condominium Construction model offers higher projected returns compared to traditional value-add multifamily investments. Investors can expect returns in the range of 60-70% over a shorter hold period of 24-30 months. These returns are subject to market conditions and project-specific factors.
Design Optimization: With ground-up construction, developers have the opportunity to fully design the building to optimize functionality, sustainability, and aesthetics. This allows for greater control over the final product and can enhance the market appeal of the condominiums. However, there are inherent risks associated with obtaining approvals, demolition, and foundation work.
Exit Strategy: The exit strategy for the Ground-Up Condominium Construction model involves pre-selling individual condo units. This means that the project must be sufficiently completed before closing sales can take place. Pre-selling allows developers to secure buyers and ensure a smoother transition to the next phase of the project.
Minimum Investment and Returns: Passive investors can participate in this model with a minimum investment of $50,000. Depending on the specific project, annualized returns of 23-25% or higher can be expected. 
Resources Mentioned:
Aaron Yassin’s website: www.DesignDrivesValue.com 
John Laine on LinkedIn : https://www.linkedin.com/in/john-laine-ratracerescue 

E12: How to Close for Life: Secrets to Lifetime Clients with Josh Cadillac

Your best self is on the other side of the grind. Listen in to today’s episode as Josh Cadillac talks about how to gain a new perspective and motivation to level up your game. He offers invaluable insights on mindset, perseverance through failure, and being the CEO of your own life! 
Josh, a seasoned professional in commercial real estate and a successful entrepreneur, weathered the storm of the 2008 housing crisis, rebuilding his portfolio with unwavering determination. Today, he remains deeply engaged in various aspects of the real estate industry, alongside hosting the widely acclaimed "Know Your Shit" podcast, writing books, and coaching clients on his customer-centric approach. 
Here are some power takeaways from today’s conversation:
 
[05:40] - What drove Josh into real estate 
[06:02] - The power of differential cashflow in commercial ventures
[13:55] - How to position education in the right way
[16:43] - Getting off the mountaintop to see the best version of you
[21:08] - Big and hard lessons from his father
[39:21] - Embracing pain to discover your untapped potential
[1:00:50] - Embracing life’s challenges
 
Episode Highlights:
[06:02] Understanding the Power of Differential Cashflow in Commercial Ventures
When it comes to commercial ventures, grasping the concept of differential cashflow is essential. It serves as the foundation upon which successful transactions are built. The ability to comprehend that you are essentially selling the customer the future of an asset, and quantifying the value of that future, is paramount. Failure to accurately assess the future sale price and potential rents indicates a lack of proficiency in the role. In order to excel in this field, it is crucial to fully comprehend and effectively communicate the quantifiable aspects of the investment to prospective investors. Only then can you truly succeed in your professional endeavors.
[16:43] Get Off the Mountain Top to See the Best Version of You
People often feel satisfied staying on the "mountaintop" after reaching a high point, but that is where growth stops. Josh believes the only way to see what you are truly capable of is to willingly get "off the mountain top" and back into challenging situations represented by being in the "valley". It is only by facing difficulties and discomfort that one can push past perceived limits and reach an even "higher mountaintop" in terms of abilities and potential.
[39:21] Embracing Pain to Discover Your Untapped Potential
While many individuals shy away from difficult situations due to the anticipated pain, Josh challenges this mindset. He contends that pain, though uncomfortable, provides a unique opportunity to uncover your true limits. By confronting pain head-on in challenging circumstances, you have the chance to push yourself beyond perceived boundaries and discover your untapped potential. It is through these experiences that personal growth flourishes. Rather than succumbing to fear, Josh advocates facing your pain and using it as a catalyst to test your abilities, ultimately becoming the best version of yourself.
[1:00:50] - Embracing Life’s Challenges
In life, when we encounter adversity, it's tempting to retreat and avoid the incoming fire. However, there is immense power in facing challenges head-on and running towards the flames rather than running away. Taking a proactive and fearless approach to life allows us to seize opportunities and pursue our dreams with determination. Instead of being shot in the back, let's embrace the aggressive and bold mindset that leads us to the abundance and fulfillment life has to offer. So, let's march forward, ready to conquer and claim the goodness that awaits us.
Resources Mentioned:
Know Your ShitPodcast
Close for Life: The Real Estate Agent's Guide to Creating Satisfied Customers that Only Do Business with You - Josh’s latest book

E11: Passive Investment Face-Off: Build-to-Rent Battles Mid-Size Multifamily

On today’s episode, Jesse Dickens and Ruben Greth square off to decide which rental investment model is the best - build-to-rent single family homes or mid-size multifamily complexes.
Fighting out of Denver, Colorado, we have Jesse Dickens. With over 10 years of experience in healthcare, Jesse made the transition to real estate investing through multifamily properties. He currently focuses on small to mid-sized value-add multifamily deals in Colorado and Arizona through his firm Wealthcare Capital Partners. 
His opponent,Ruben Greth,  comes to us out of Phoenix, Arizona, and is a developer specializing in build-to-rent (BTR) housing. Ruben is currently developing several build-to-rent subdivisions in high-growth Southeast markets. He also hosts the Capital Raisers Show podcast.
Here are some power takeaways from today’s conversation:
[01:42] - Introduction of Ruben and Jesse
[04:08] - Ruben and Jesse’s beginnings in real estate investing
[11:43] - Small to mid-sized multifamily vs. build-to-rent housing
[26:04] - The risk and reward differences between the two, for investors
[28:29] - ROI profiles across the investments
[36:52] - What forcing appreciation looks like in BTR
[40:01] - The pros and cons of each model
[50:05] - Targeting opportunity zones
[1:02:34] - Who’s today’s winner?
 
Episode Highlights:
[11:43] Mid-Sized Multifamily Value-Add Properties vs. Built-to-Rent Development
Jesse discussed his approach to small to mid-sized multifamily value-add properties. He looks for underperforming assets that can be improved through renovations, better management, and driving rents higher. This allows him to increase the net operating income and property value.
Ruben then explained his build-to-rent model. He partners with experienced developers and general contractors to acquire land, obtain entitlements, and construct entire subdivisions of single-family rental homes. Ruben discussed raising capital in phases - first for infrastructure, then vertical development. Build-to-rent aims to provide the home experience to renters while cash flows for investors.
Both guests also touched on financing. Jesse emphasized flexibility and avoiding variable rate debt. Ruben noted being able to force appreciation at each stage of the build-to-rent process through incremental value creation as infrastructure and amenities are added.
[40:01] The Pros and Cons
For small multifamily (Jesse's model)
Pros: It's a very proven asset class that has historically performed well through economic cycles due to rental demand. Properties can often be acquired below replacement cost. 
Cons: Individual properties have more vacancy risk. Scaling the business is challenging due to financing complexity with a large number of small properties. Cash flow can vary with tenant turnover. Amenities are generally more limited.
For build-to-rent (Ruben's model)
Pros: It allows for large returns through multiple exits and appreciation forced at each development stage. Renters prefer the home experience it provides. Strong demand from institutional buyers. 
Cons: It carries more development risk that investors may not fully understand. Locations need to support rapid growth. Expenses like maintenance may rise over time with many individual housing units.
[1:02:34] Today’s Winner: Ruben’s Build-to-Rent
The build-to-rent model emerged as the clear winner due to its significant potential upside, flexibility in exit strategies, alignment with the growing demand for housing, and effective risk mitigation through partnering with experienced operators and builders. Overall, it offers attractive opportunities for investors seeking larger returns, adaptability, growth, and secure investment paths.
Resources Mentioned:
Jesse Dickens:
Wealthcare Capital Partners
Email: jesse@wealthcarecap.com 
Phone Number: 720-229-9899 
Ruben Greth:  
Legacy Acquisitions

E10: Mindset Mastery and High-Performance Habits with Rob Wolfe

This week on “The Champion’s Corner”, we’re thrilled to welcome Rob Wolfe, who is renowned for his impressive background in companies like GE Healthcare and Procter and Gamble. As the founder and CEO of Wolfe Strategic Consulting, he excels in optimizing performance and unlocking potential. Rob is not only a business expert but also a certified executive coach, guiding entrepreneurs and executives to become champions in their own right.
Here are some power takeaways from today’s conversation:
[03:58] - Rob’s family and career background
[11:55] - The power of joining mastermind groups
[15:12] - Strategies for a successful career change
[21:52] - Two ways to get to where you want to be
[25:33] - How to discover your unique abilities
[26:11] - The power of outsourcing
[33:58] - The importance of writing down your goals
[42:20] - The importance of a structured morning time
[49:15] - Tips to stay motivated
 
Episode Highlights:
[15:12] Strategies for a Successful Career Change
Through asking strategic questions, you can quickly understand complex problems or opportunities and determine the best path forward. It’s a powerful skill that you can have in your tool box as you’re able to pick apart a problem or situation and typically find the one thread or proposition that can solve a big part of an issue within 10 minutes of focused discussion. By actively seeking feedback from people we work with, friends, family, clients and colleagues, we can gain valuable insights into how others perceive us and our impact. This feedback can help uncover talents we're unaware of possessing.
The "do not do" list is crucial, especially when facing challenges and responsibilities like family and financial concerns. Have you prepared enough for the next 190 days, following a six month emergency game plan? It's essential to have savings readily available, allowing you to focus on your goals without the constant worry of needing immediate income. Prioritizing saving money becomes the mission for financial security.
[21:52] Two Ways to Get to Where You Want to Be
1. Job hopping - By regularly changing jobs every 1-2 years, you can increase your compensation and benefits at each new role. This allows you to continuously advance your career and financial position rather than staying stagnant at one company.
2. Developing a side hustle - Having a side business or side project that generates additional income provides an avenue for financial independence beyond just a single paycheck. It allows you to gain more control over your cash flow and get closer to your goals through entrepreneurial efforts.
[26:11] Outsourcing to Focus on What Matters
When you're feeling overwhelmed after leaving your job, it's time to take a step back and evaluate your tasks. Start by writing down everything you do on a daily basis, from mundane chores to important business activities. As you check off the list, identify what can be outsourced, allowing you to focus on what you truly love and excel at. By outsourcing and reclaiming your time, you can concentrate on high-value activities that bring significant returns and make a lasting impact.
[33:58] The Importance of Writing Down Your Goals
The most successful individuals in the world understand the power of writing down their goals.By identifying these three tasks and breaking them down into actionable steps, progress becomes tangible. Writing down goals transforms mere dreams and intentions into concrete targets. It triggers a connection within the mind, stimulating visualization and problem-solving abilities. 
Resources Mentioned:
Wolfe Strategic Partners
GoBundance
Who Not How by Dan Sullivan
Unique Ability 2.0: Discovery - Define Your Best Self