Cash Flow Fight Club

E50: Surviving 5 Heart Surgeries Drove Dakota Malone to a Higher Perspective

Want to take your sustainability efforts to the next level? Check out this conversation with social entrepreneur Dakota Malone on the latest episode of the Cashflow Fight Club podcast. After surviving five heart surgeries as a child, Dakota went on to become a top salesperson before founding Community Solar Authority, and now helping organizations lower costs and pursue sustainability through commercial solar programs.
Dakota emphasizes a holistic view of sustainability and shares insights on building sustainable business models. He also opens up about how shamanic practices have helped him integrate life's challenges into personal growth. He believes facing inner darkness and increasing self-awareness are keys to transformation. Tune in to hear all about Dakota's path to renewable energy entrepreneurship and view the world through a more interconnected lens. 
Here are some power takeaways from today’s conversation:
00:00
02:45 - Dakota’s early background
14:55 - Finding empowerment through your narrative
16:49 - The interconnection between internal and external sustainability
17:36 - The power of facing our shadows
20:52 - Awareness is the first step.
22:55 - Expanding our sense of self through initiation and integration
28:08 - The 4 pillars of sustainability
33:12 - Solar energy incentives and commercial solar brokerage
42:14 - Solar leasing opportunities for land investors
 
Episode Highlights:
[14:55] Finding Empowerment Through Your Narrative
Dakota believes that the way we shape the meaning of our lives and talk about our stories greatly impacts the outcomes we experience. For him, it really doesn't matter what your story is – it's what it means to you and the way that you talk about it. By framing our experiences in an empowering light and using language that uplifts ourselves, we can take control of our narratives and work towards the realities we desire.
[16:49] The Interconnection Between Internal and External Sustainability
When considering sustainability, Dakota notes that most people only think of environmental factors. However, he believes true sustainability starts from within. We're not going to solve any of these problems in our external reality, until we start to go inside and work on our own personal stuff. Sustainability is interconnected with personal growth, mindset and introspection.
[17:36] The Keys to True Transformation
Dakota believes facing inner darkness and gaining self-awareness are keys to transformation. Confronting our shadows seems terrifying yet our darkest places hold the greatest value. True change begins with introspection to understand ourselves. Through introspection and awareness of strengths and weaknesses, we can expand our perspective with new ideas, energy, and movement. 
[28:08] Dakota’s Four Pillars of Sustainability
Human - Focuses on personal empowerment, mindset, and how we operate in the world.
Social - Taking care of vulnerable communities and promoting equity.
Economic/Business - Building sustainable business models and practices like lean principles.
Environmental - Working towards environmental goals like reducing emissions through commercial solar solutions.
Resources Mentioned:
Community Solar Authority
Soulcraft: Crossing into the Mysteries of Nature and Psyche
The Fourth Turning
The Life You Can Save

E49: The BEST Way to Invest for Retirement: Parker Pursell, CEO of eQRP

Take control of your retirement savings and unlock new investment opportunities. In this episode, Parker Pursell of eQRP discusses how their platform is giving investors more power over their retirement savings through alternative investments. 
Parker outlines how eQRP provides educational resources, networking opportunities, and a marketplace where investors can discover new investment deals. He emphasizes the importance of exposing investors to different options so they can make confident financial decisions. 
Tune in to learn more about eQRP's mission to break financial barriers and how their community is empowering investors. 
Here are some power takeaways from today’s conversation:
00:00
01:35 - Parker’s background
14:14 - The genesis of eQRP
18:20 - Eligibility for an eQRP 401k plan
20:00 - Empowering self-directed investors through control and action 
22:49 - The financial impact of choosing the right retirement vehicle
26:20 - Building an altruistic environment for investors and syndicators
28:31 - The educational component of eQRP
34:50 - Plugging syndicators into the eQRP investor community
 
Episode Highlights:
[14:14] The Genesis of eQRP
Parker discusses the Genesis story of eQRP, founded by Damion Lupo after his father's retirement promises fell through. Parker emphasizes eQRP was created to address issues like lack of control and opportunities in traditional retirement systems. Parker emphasizes that eQRP was founded to give people more control over their money and break the "financial shackles" of being promised one thing but experiencing another in retirement. 
[20:00] Empowering Self-Directed Investors Through Control and Action
Parker discusses how eQRP is designed for self-directed, self-responsible investors looking to move quickly with minimal friction. He notes eQRP is typically for those wanting control over their investments rather than a "do it for you" financial advisor service. Parker explains eQRP takes more of a "do it with you" approach through empowering people to take action and control of their finances, rather than having decisions made for them. This highlights how eQRP's structure is tailored for active investors focused on controlling their own path.
[22:49] The Financial Impact of Choosing the Right Retirement Vehicle
Parker discusses how the specific retirement vehicle used can significantly impact both the user experience and financial outcomes. He notes the 401k vehicle involves much less "friction" or barriers. Additionally, Parker points out traditional IRAs fail to fully disclose the tax implications of investing in deals with debt, which can minimize profits. Whereas the 401k allows investors to recoup profits that would otherwise be lost to taxes if using an IRA for deals involving debt, giving more "firepower" to compound returns over time. 
Resources Mentioned:
eQRP

E48: Why Land Is the BEST Real Estate Strategy for WEALTH in 2024

Want to learn the secrets to building a lucrative land investing business from a seasoned pro? In this episode of the Champion’s Corner, we welcome Brent Bowers, a military veteran turned real estate mogul.
Brent shares his proven strategies for finding discounted land deals, implementing creative financing, minimizing taxes, and scaling a profitable enterprise while maintaining a work-life balance. He also discusses how he now coaches others to achieve similar success through land.
Here are some power takeaways from today’s conversation:
00:00 - Introduction
02:07 - Land investing and replacing military income
06:20 - Making his shift from house flipping to land investing
11:23 - Implementing tax-savvy strategies
14:57 - Revenue in the first position
17:23 - The power of seller financing
20:54 - The snowball effect in land investing
25:36 - Leveraging land notes for active income and passive investment
34:29 - Due diligence mistakes and legal issues
42:16 - Success factors in real estate investing
Episode Highlights:
[11:23] Implementing Tax-Savvy Strategies
Brent faced a large tax bill that showed the need to diversify profits. He now uses land sale earnings to purchase industrial buildings eligible for cost segregation and additional depreciation. This minimizes taxes by offsetting ordinary income from land with write-offs from other real estate. His strategy demonstrates how analyzing tax benefits like depreciation can reduce liability for real estate investors.
[17:23] The Power of Seller Financing
Brent expresses his enthusiasm for seller financing real estate deals, providing an example where he and a partner purchased a parcel of land, then sold it while financing the majority of the sale price for the buyer over several years. Brent sees seller financing as an amazing opportunity that provides ongoing income and calls it one of the best strategies in real estate investing.
[20:54] The Snowball Effect in Land Investing
Brent provides a colorful analogy to explain the snowball effect concept when starting a land investing business. He recalls helping his son build a snowman and how rolling the snowball made it bigger and bigger. This reminded him of how doing one small land deal that generates an extra $100 per month can lead to doing another that makes $200, and so on until you're earning thousands each month. His story helps illustrate how consistently taking action and letting profits compound can rapidly grow a land investing venture over time through the powerful snowball effect.
[34:26] A Painful Lesson in the Importance of Due Diligence
Brent emphasizes the critical importance of thorough due diligence when purchasing real estate, as he learned from an expensive mistake. He lost $115,000 on a recent land deal due to unexpected access issues that tanked the property's value. This experience reinforced how properly vetting every detail, such as ensuring legal ingress/egress, is essential to avoid potential pitfalls. His costly lesson shows other investors the significance of comprehensive due diligence to uncover and mitigate risks on any real estate transaction.
Resources Mentioned:
The Land Sharks: https://www.thelandsharks.comFree resource - The Due Diligence Checklist: thelandsharks.com/dd - Wholesaling Inc. Podcast

E47: Winning Podcast Strategies for 2024 (Experts Weigh In)

In this episode, we've got podcasting powerhouses James Bishop and Ryan Sullivan in the ring, debating strategies for podcast success from their unique perspectives. 
James, founder of top UK podcast production company OneFinePlay, takes a polished, commercial approach. Meanwhile, Ryan of Podcast Principles argues for personal branding and lead generation. They'll also spar over attention spans in the age of TikTok and more!
Tune in for this battle of podcasting pros as they school us on everything from production value to platform strategies – and walk away with game-changing insights no matter your podcasting goals. 
Here are some power takeaways from today’s conversation:
00:00
01:24 - Introduction
12:30 - A commercial approach to podcasting
15:30 - Podcasting for lead generation and personal branding
38:00 - Differing views on attention spans and short form content
 
Episode Highlights:
[12:30] A Commercial Approach to Podcasting 
James' background in live events and television led him to found OneFinePlay, a podcast production company taking a polished, commercial approach. With over 15 years of experience staging large-scale productions, James emphasized the importance of audience growth metrics and high production value when clients come to him expecting tangible results. While open to experimenting with new formats, James revealed his average podcast costs between $3,000-$4,000 to produce, requiring a business model focused on profitability rather than passion projects. This commercial viability means implementing strategies to attract sponsors through growing, engaged audiences - a model necessitated by OneFinePlay's overheads and team of full-time creatives.
[15:30] Podcasting for Lead Generation and Personal Branding
While Ryan agrees audience growth is important, he argues the primary goal of business podcasts should be lead generation and personal branding. As the founder of Podcast Principles, he helps companies launch podcasts as a marketing expense rather than a business in itself. Ryan primarily focuses on LinkedIn and YouTube to attract potential clients.
The hosts debate attention spans in an age of short form content like TikTok. James is skeptical about the idea that attention spans are truly getting shorter, citing his ability to watch hours of TikTok videos in a sitting. Ryan partially agrees but also acknowledges the reality of micro content succeeding on platforms like LinkedIn, for better or worse.
[38:00] Differing Views on Attention Spans and Short Form Content
James and Ryan engage in a lively debate about the impact of platforms like TikTok on modern attention spans. While they disagree on whether attention spans have truly changed, both recognize the need to understand how different audiences are consuming media in a fragmented online world dominated by short videos and reels across social platforms.
Resources Mentioned:
OneFinePlay
Podcast Principles

E46: The Smartest Way to Invest In Real Estate w/ Dr. Harry Nima Zegarra

Want to learn from a physician who found success through real estate investing? 
In this episode, we sit down with Dr. Harry Nima Zegarra, as he shares his journey and provides practical tips for evaluating investment types, selecting reliable partners, and maintaining focus during market challenges. 
As an owner of 11 properties in Dallas and partner in over 1000 multifamily units, Harry has navigated it all - from long-term rentals to syndication deals. Whether you're a healthcare professional looking to diversify or simply interested in commercial real estate, this episode is a must-listen for actionable insights from an expert in the field.
Here are some power takeaways from today’s conversation:
00:00 - Introduction
02:18 - Harry's background and medical training
05:36 - Getting started in real estate with long-term rentals
16:31 - Pursuing multifamily investments and larger deals
20:40 - Finding reliable partners and navigating challenges
37:27 - Tips for different real estate investment strategies
Episode Highlights:
[02:18] From Long-Term Rentals to Apartment Syndication
Harry discusses how he got his start in real estate investing with long-term single family rentals prior to the 2008 crash. As the market became more competitive, he explored commercial options like apartment syndication. He currently owns 11 properties in the Dallas area and has interests in over 1000 multifamily units. 
[20:40] Navigating Partnerships and Overcoming Challenges
Harry stresses the importance of building relationships over time before large deals. It's crucial to align with those sharing similar work ethics and values. Regular communication during both good and bad times is key, as is having complementary skill sets. Harry maintains a long-term mindset, understanding real estate inherently has ups and downs. 
[37:27] Tips for Different Real Estate Investment Strategies
When considering investment types, Harry emphasizes evaluating your goals, resources, and lifestyle. Active investments in single family rentals require more hands-on work managing properties, while syndications offer a more passive approach but come with liquidity constraints as investments are locked in for 5-7 years. Harry emphasizes considering factors like how much time an investor has available, their preferred level of involvement, and understanding the differences between active and passive investments. 
Resources Mentioned:
Nima Equity
YouTube: Nima Equity
www.linkedin.com/in/harry-nima-zegarra-md 

E45: Uncover the Hidden Potential of Land Notes Investing! [real estate]

Are you considering investing in land notes? Want to earn above-average returns without a lot of hassle?
Our latest episode explores whether investing in real estate land notes is truly worth it. Join us as we explore the ins and outs of this investment opportunity; how it beats the stock market with lower risk; discussing the potential benefits and risks involved. 
Watch or listen in to gain valuable insights into the world of land notes as passive income  investments and decide if it's right for you. Investors and developers Crystal and Rick Rumer, explain how they leverage owner financing to create monthly income streams for passive investors. 
Find out how you can diversify your portfolio through this set-it-and-forget-it type of real estate investment.
Here are some power takeaways from today’s conversation:
00:00
02:50 - How Crystal and Rick got into the real estate industry
09:12 - Real estate investing during financial crisis
16:12 - The flexibility of real estate investing
20:09 - What is a real estate note? 
23:20 - The benefits of a note
24:30 -The importance of thorough borrower vetting and underwriting for real estate notes 
32:41 - The process of transferring real estate note documentation to new investor
54:42 - The power of steady, reliable investing
 
Episode Highlights:
[09:13] The Power of Adaptability in the Early Stages of Real Estate Investing
When they started with real estate investing, Crystal and Rick started with fix and flips and wholesaling, taking an open-minded approach to allow each deal to guide their strategy of acquire and exit. By allowing each transaction to dictate the strategy, it helped spark their creativity and provided valuable lessons that optimized their process over time. 
[20:09] What is a Real Estate Note? 
A real estate note refers to the documentation involved in a property transaction that includes a promissory note, deed, and deed of trust. The promissory note outlines the terms of the loan between the borrower and lender such as the loan amount, interest rate, repayment period, and payment schedule. The deed transfers ownership of the property to the buyer. And the deed of trust provides collateral for the loan by placing a lien on the property which allows the lender to foreclose on the property if payments are missed, protecting their investment.
[23:20] The Benefits of Notes
Real estate notes provide benefits to both borrowers and investors. For borrowers, notes allow them to purchase property through owner financing without requiring strong credit or a large down payment. Investors are able to earn a fixed rate of return through monthly interest payments as outlined in the promissory note. Notes also offer limited downside risk for investors, as the property acts as collateral in case of default. 
Resources Mentioned:
www.texassecurednotes.com You can contact Rick at rick@texassecurednotes.com and 817-845-6764You can contact Crystal at crystal@texassecurednotes.com and 907-342-2214Check out the charity where you can donate at: Priceless - Home (pricelessalaska.org)

E44: From Layoffs to Land Barons - Our Story of Becoming Filthy Rich, Flipping Dirt

Tired of the daily grind? Ever dream of being your own boss? 
In this episode, Mike and Ligia share their story of transitioning from corporate jobs to becoming full-time real estate investors and coaches. After facing unexpected layoffs, they took the opportunity to reevaluate their lives and pursue their dream of financial independence through land flipping. 
They discuss the mindset shifts, strategies, and lessons learned along their entrepreneurial journey.
Whether you start a side hustle or go all-in, we'll give you the mindset shifts and strategies you need to break free from the 9-5 trap and live life on your terms.
Here are some power takeaways from today’s conversation:
00:00
01:43 - Traumatic job loss sparks career change 
03:18 - Rethinking traditional retirement
04:23 - Research leads to discovering land investing
09:07 - Overcoming self-doubt and limiting beliefs
12:55-  Importance of coaching and taking consistent action
16:18 - The formula for change and success
19:14 - Choosing between side hustle and full commitment 
23:37 - A coaching program for land investing
Episode Highlights:
[04:23] Discovering Land Investing
Mike details how he first discovered land investing through podcast research years prior. When he and Ligia unexpectedly lost their jobs, it gave them the flexibility to fully commit to their new venture. They decided to try land investing for 12 months, treating it as a full-time job. With help from a coaching program, they were able to achieve early success through dedicated action-taking.
[09:07] Pushing Through Mental Struggles 
Ligia shares the mental struggles of transitioning from a steady paycheck to being fully self-employed. Criticism from friends and family added to the self-doubt. She learned to push through fears of failure by focusing on small wins and drawing encouragement from their like-minded community.  
[12:55] Coaching as an Investment, Not Expense 
Coaching should be viewed as an investment rather than an expense. While coaching programs may have an upfront cost, the return on investment can be significant. By investing in a coaching program early on, Mike and Ligia were able to avoid costly mistakes and the success they achieved outweighed the initial coaching costs.
[13:50] The Importance of Taking Action
Mike and Ligia emphasize that taking consistent action is key to any entrepreneurial endeavor. While research and planning have value, ultimately progress happens through real-world testing and iteration. They advise starting a side business first when possible but also not being afraid to fully commit, as they did, when the timing feels right.
Resources Mentioned:
Rich Dad Poor Dad

E43: A Business Coaching 1-2 Punch: Faster Success with Atomic Coaching

Are you an entrepreneur or business owner struggling with mindset barriers or operational challenges? In this episode, mindset experts Adam Hurd and Tom Marino share insights on mindset mastery, overcoming common entrepreneur challenges, and their unique collaborative coaching approach. 
Learn their strategies for overcoming limiting beliefs and achieving life harmony through Atomic Business Coaching. Hear real client success stories and how small daily tasks built one man's confidence, growing his business revenues exponentially. 
Here are some power takeaways from today’s conversation:
00:00
04:24 - More about Adam and Tom
09:43 - Finding harmony through purpose
15:52 - A look into their business process flow
18:15 - The value of dual perspectives in coaching
19:10 - Strategy for bringing clarity to clients
19:50 - The philosophy behind Atomic Business Coaching's approach
24:40 - The reality of uneven contribution in partnerships
45:26 - Embracing the reality of failure for success
48:15 - Embracing the reality that entrepreneurship is hard work 
 
Episode Highlights:
[12:16] Finding Harmony Through Purpose
Tom and Adam don't believe in the concept of work/-life balance, as it sets an unrealistic standard of perfectionism. They aim to help people experience harmony by aligning their actions with their deepest motivations.
[13:41] Stepping Into Discomfort to Achieve Growth
Tom and Adam help clients expand beyond limitations by thoughtfully challenging comfort zones. They explain how their coaching brings people outside safe routines. But they don't leave clients to face new fears alone. They walk alongside, guiding clients through uncertainty. This supportive process builds momentum so businesses and lives can progress powerfully.
[15:52] Iterative Process Design for Optimal Client Outcomes
Tom and Adam have carefully designed their coaching process through iterative testing and refinement. They ensure systems can be understood by all skill levels, even children. Their 90-day trials and regular evaluations have optimized a distinct yet complementary workflow - Adam focuses on strategy while Tom addresses mindsets. This delivers value to clients.
[19:10] Gaining Clarity Through the "Believe-Behave-Become" Methodology
Tom and Adam utilize a methodology called "Believe-Behave-Become" with their clients. First, they work to help clients gain a true belief that they can accomplish their goals. Once that belief is established, they assist with behaving following this newfound confidence. If clients believe and behave a certain way, they will then become who they envision. This staged approach aims to bring clarity around priorities and actions needed to achieve business and personal success.
[24:40] The Reality of Uneven Contribution in Partnerships
Tom explains that no relationship, including business partnerships, can truly be 50/50 split. People give differently depending on their capabilities. Some days one partner may only have 20% to contribute while the other covers 80%. The key is flexibility to go back and forth in levels of participation. This understanding is important for partnerships to function effectively over time, as circumstances change for each individual.
[45:26] Embracing the Reality of Failure for Success
Adam notes that even the most accomplished entrepreneurs fail 70% of the time. Being willing to take more risks and fail more than competitors separates the highly successful. This mindset is key for entrepreneurs, as experimenting, learning from mistakes, and continually trying new approaches lead to long-term growth.
Resources Mentioned:
Atomic Business Coaching

E42: Earning Millions from Land Development with Brandon Cobb

Real estate offers so much variety and many ways to earn outstanding returns, build wealth and generate passive income. Discover how adversity can spark success in real estate. In this episode, Brandon Cobb discusses his unexpected firing that led him to entrepreneurship. Now the owner of real estate firm HBG Capital, Brandon shares strategies for land acquisition, development approvals, and syndicating deals with investors. Plus, Brandon shares his outlook on real estate risks in 2024 and his goals to end veteran homelessness through development.
Here are some power takeaways from today’s conversation:
00:00
02:43 - Brandon’s background in sales and sports medicine
06:40 - Getting fired and deciding to pursue entrepreneurship
11:18 - Strategies for land acquisition, development approvals, and syndicating deals
20:10 - Addressing the supply imbalance for first-time homebuyers
21:09 - Leveraging technology and relationships to find development sites
33:45 - Syndicating land deals with investors to fund development projects
42:11 - Daily mindset practices and advice for handling adversity
44:15 - Outlook on 2024 real estate risks and goals to end veteran homelessness
 
Episode Highlights:
[04:54] An Unexpected Career Pivot and Path to Real Estate
Brandon began his career in medical device sales, enjoying his work in sports medicine. However, he was unexpectedly fired from his job one sunny Friday afternoon. Shocked and confused, Brandon decided to pursue entrepreneurship. He started a life coaching business and met his now business partner at a real estate meetup. Together, they invested in real estate deals in Colorado Springs.
[20:10] Addressing the Supply Imbalance for First-Time Homebuyers
Brandon discusses the growing opportunity in affordable housing development to address the supply imbalance for first-time homebuyers. He notes that 33% of home buyers are millennials seeking their first home, yet less than 10% of homes built cater to their price point. This creates a major supply and demand issue. Brandon also touches on how this presents opportunities for build-to-rent strategies due to the affordability of housing needed by this growing demographic.
[27:03] Leveraging Technology and Relationships to Find Development Sites
Brandon discusses his strategies for identifying land parcels for development. This includes using tools like LandGlide to map suitable properties and building relationships with local brokers and municipalities. He explains how to present initial concept plans to get verbal approvals before engaging engineers. 
[33:45] Syndicating Land Deals with Investors to Fund Development Projects
Brandon syndicates land development deals with investors to fund projects. He raises capital from private investors and structures deals to purchase land through syndications. This allows Brandon to acquire land upfront while mitigating risk through equity funding rather than taking on debt.
Resources Mentioned:
HBG Capital
LandGlide

E41: Learn the best way to fund real estate deals - Private Money vs. Investor Capital

This episode of Cashflow Fight Club features two great models for building a successful real estate empire: private lending with Jay Conner and syndication with Jen and Stacy Konkey. 
Jay shares how he financed over 500 single family rehab deals by educating private lenders on the benefits of backing his projects, providing passive investors high returns. Meanwhile, Jen and Stacy talk about how they have acquired and operated over 2,500 multifamily units by strategically raising capital from accredited investors through various structures like joint ventures and 506C funds. 
Both models showcase effective ways to leverage other people's money and acquire assets at scale, proving the adage that OPM is the true superpower of real estate.
Here are some power takeaways from today’s conversation:
00:00
01:14 - Two great models to build your real estate empire
02:25 - About Jay Conner and Jen & Stacy Conkey
14:49 - Jay’s approach of raising private money through teaching investors
20:12 - Jen and Stacy’s approach to raising capital and scaling
28:12 - Eyeing new opportunities based on strategy and the economy
36:57 - Setting return expectations 
43:08 - How Jay controls the terms for private lenders
 
Episode Highlights:
[01:14] Two Great Models to Build Your Real Estate Empire
Using passive investors' capital - Investors' money can be pooled together via a syndication to make down payments on assets by taking a limited partnership stake. The remainder comes from bank loans. This model leverages the power of syndication to purchase and operate assets like apartment buildings and mobile home parks.
100% funding using private money - One or a few individuals provide the full capital to purchase assets outright, requiring no bank or financing. This direct private funding model is often used for house flipping, where a property is purchased, renovated, and quickly resold for profit.
[14:49] How Jay Raised $2.15 Million in Private Money by Teaching Investors
After losing bank financing in 2009, Jay Connor knew he needed to change his funding strategy. Rather than desperately pitching deals to investors, he chose to educate his network on private lending. This approach allowed investors to understand the opportunity and proactively commit funds. Within 90 days, Jay’s new "teacher hat" mindset successfully attracted $2.15 million from individuals simply by leading with knowledge, not salesmanship.
[20:12] A Mindset Shift in Raising Capital
Jen and Stacy discussed their evolution in raising capital over the years. Starting from her initial struggles securing funds for small deals, Stacy shared how her mindset shifted from feeling like she was asking for money to recognizing many people have capital sitting idle and desire real estate exposure. This helped Stacy view capital raising as providing an opportunity for passive investors rather than needing funds herself. The pair has since helped many new investors overcome similar hurdles by reframing the ask as giving others a chance to put their money to work.
[36:57] Setting Return Expectations
Jen discussed the typical returns investors can expect when investing in deals with her and Stacy. While stabilized assets alone offer lower cash-on-cash returns around 5-8%, they target properties that also have value-add potential to increase cash flow and property value. This allows them to provide average annual returns on investment of 11.5-13.5% including eventual sale proceeds. 
Resources Mentioned:
Jay Conner
Jen & Stacy Conkey